Last week we introduced the importance of brochure design having a hierarchy. When a designer creates a hierarchy, they are organizing content for the reader so the message is clear and the overall tone of the brochure is consistent with … Read More
A year or two ago, we received an invitation from a friend to our first wine tasting. Now, we enjoy wine, but are not in any way well-versed in the intricacies of evaluating them. We basically have two levels of … Read More
Regularly, in this blog we talk about the value of print brochures. When done well, we believe it is an effective tool that has the power to influence your audience. However, we don’t advocate doing print solely for the sake … Read More
Color can be an intimidating topic. There are entire courses dedicated to color theory and many artists who have dedicated their careers to studying color. While the amount of information may be vast, it’s still important for designers to understand … Read More
