Launch into the New Year!
For many people, the end of the year is a time to reflect on the past year as well as look ahead, and potentially set some goals for the new one. In that spirit, let’s look at some missteps in … Read More
‘Tis the Season
The holidays are upon us and, regardless of how you celebrate, there is one thing that is universal, everyone enjoys getting a gift. In thinking about it, I started to see similarities between gifts and brochures. So grab a cup … Read More
Whole Brain Approach to Brochures
There is a prevalent myth that people are either “left-brain dominant” or “right-brain dominant”. The Left Brainers are more analytical and logical, while the Right Brainers are intuitive and creative. Current research has shown the brain is not split and … Read More
The Versatility of a Brochure
If you are in business, you have a message to share with an audience. The clarity of the message and the way it is communicated has direct impact on your business. Some people believe that all brochures are the same. … Read More